For women who train hard but aren’t seeing results
Training for years but still look the same?
Finally want to become that “fit girl” who is toned and has muscle and shape – without spending hours in the gym or cutting carbs
Watch this short video to discover why years of training haven’t changed your shape – and exactly how Michelle helps women build muscle, get toned and finally see results while still enjoying their carbs. Then book your free consultation call.
Free 30-minute call · No pressure · Limited spaces each month
★★★★★ Coaching women across Ireland & Australia
Real women. Real results.
The transformations
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BeforeAfterDifferent starting points. Same result: toned, strong and full of shape.
Sound familiar?
Putting in the work but not seeing it?
- You've been training for years but your body looks exactly the same
- You're doing endless cardio and classes and still have no shape or definition
- You've cut carbs, cut calories, cut everything – and you're tired and hungry
- You don't know how to train to actually build muscle and curves
- You're fed up spending hours in the gym with nothing to show for it
It’s not your effort – it’s your plan. You have a problem? We have a solution.
1:1 Premium Coaching
Everything you need to build muscle & shape
Onboarding call
We map out your goals, your lifestyle and exactly how we'll get you there.
Training that builds shape
A programme designed to build muscle and tone – focused sessions, not hours in the gym, with video links for every exercise.
No cutting carbs
A meal plan based on foods you love – carbs included – or macros, and we teach you how it all works.
Weekly Loom check-ins
Personal video feedback every week so you're never guessing.
FitHer app access
200+ recipes, yoga & meditation classes and an educational library.
WhatsApp support
Extra support from your coach, plus monthly lives in the Facebook group.
Premium coaching is by application – the call is where we see if we're a fit
Meet your coach
Hi, I'm Michelle
In my 20s I was stuck in a rut – bad eating habits, hated the gym, confidence at an all-time low, and binge drinking at weekends to feel better, which only made me feel worse.
Finding a coach changed everything. A year later I stepped on stage for my first show. Since then I've won my FMG Pro card in Dubai (2024) – two years after having my daughter – and my Crown in the +35 fitness model category (2025), with her there watching.
I've been coaching since 2018 in Perth and Ireland, and I'm qualified in pre & post natal, peri-menopause & menopause, nutrition and physique athlete training.
There is nothing stopping you from being that fit girl. Even as a busy mum.
Hear it from them
Client stories
Elaine
Gill
Dympna
The Queens of shoots
Your transformation, captured
We've done group shoots in Ibiza, the Gold Coast, Perth and Ireland – with even bigger plans for 2026. Imagine celebrating YOUR results like this.
Shoots are completely optional – they’re there if you want to celebrate, never a requirement.
How it works
Three steps to that fit girl
Book your call
Pick a time below for a free 30-minute consultation with Michelle.
Get your plan
We look at what you're doing now, why it isn't working, and exactly what we'll change.
Build your shape
Start your coaching and watch your body finally change – with weekly support every step of the way.
Limited spaces each month
Book your free consultation
Choose a time that suits you. It's a relaxed, no-pressure chat about your training, your goals and how we'll finally get you results.
Questions
Frequently asked
I’ve been training for years – why would this be different?
Because your plan is built for your body and your goal of building muscle and shape, and it’s adjusted every week from your check-ins – so you’re never guessing or stuck doing the same thing.
Is this only for people who want to compete?
Not at all. Most of our women simply want to get toned, build shape and feel confident in their body. If you do want to step on stage or do a shoot, we'll get you there too.
I'm a busy mum – will I have time?
Yes. Your plan is built around your life, not the other way round. Michelle is a mum herself and knows exactly how to fit this around kids and work.
Do I need to go to a gym?
Your training programme is personalised to your goals and what you have access to – we'll talk through this on your call.
Do I have to cut carbs?
No. No cutting carbs and no starving yourself. Your meal plan is built around foods you enjoy (or macros), and we teach you how it all works so you can keep it up for life.
How much time will I need to spend in the gym?
Less than you think. Your programme is built around your schedule with focused sessions designed to build muscle and shape – not hours of cardio. We’ll agree what works for you on the call.
I'm in peri-menopause or menopause – can you help?
Absolutely. Michelle is qualified in female health covering peri-menopause and menopause, as well as pre and post natal.
What happens on the call?
It's a relaxed 30-minute chat. We'll talk about where you are now, where you want to be and what's been holding you back – then see if coaching is the right fit. No pressure.
© FitHer Physiques · @michellecoffey.fmgpro